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Journal of Health Psychology
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*Disaster Preparation and Recovery
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Sequestering of Suffering

Critical Discourse Analysis of Natural Disaster Media Coverage

Robin S. Cox

University of British Columbia, Canada

Bonita C. Long

University of British Columbia, Canada, rspcox{at}gmail.com

Megan I. Jones

University of British Columbia, Canada

Risa J. Handler

University of British Columbia, Canada

This article is a critical discourse analysis of the local print-news media coverage of the recovery process in two rural communities following a devastating forest fire. Two hundred and fifty fire-related articles from the North Thompson Star Journal (2003) were analyzed. Results revealed a neoliberal discursive framing of recovery, emphasizing the economic-material aspects of the process and a reliance on experts. A sequestering of suffering discourse promoted psychological functionalism and focused attention on a return to normalcy through the compartmentalization of distress. The dominant 'voice' was male, authoritative, and institutionalized. Implications for disaster recovery and potential health consequences are discussed.

Key Words: disaster recovery • discourse analysis • media • natural disasters • rural communities

Journal of Health Psychology, Vol. 13, No. 4, 469-480 (2008)
DOI: 10.1177/1359105308088518
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